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shobhita

excelllent communication skills , content writting ,business development , corporate communications

Delhi, India |

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ABOUT
USER NAME:
shobhita
Last Signed in: 23 Oct, 2018
GENDER:
Female
MEMBER SINCE:
May, 2015
EXPERIENCE:
7 Year

INTRODUCTION:

MS. SHOBHITA PROFILE •Result-oriented Marketing & Business Development professional with 6.8 years of experience across Business Development,Marketing and operations;last worked with Batra Hospital,New Delhi as Senior Marketing Officer. •Contributed to the success by managing,reviewing and undertaking appropriate PR &Marketing Strategies,New Customer Development,Brand Management,Team Management & Client Relationship. •Designed innovative marketing strategies to ensure customer loyalty;organized visits of Senior Officials and bureaucrats from empanelled corporate sector & Ministries,MNCs & PSUs to initiate tie-ups, empanelment and developed business alliances,thereby bringing growth in revenues. •Proficient in Client Servicing,Customer Relationship Management,Business Development,Empanelment, Corporate Marketing and International Marketing. •Adept at mapping and analyzing market dynamics and thus designing marketing strategy.Self starter with excellent team management skills in setting up marketing operations and establish company brand . Core Competencies: Marketing Research/Analysis  Strategy &Business Development  Operations & Marketing  New Market Development Key Account ManagementChannel ManagemenCommercial FunctionsTraining/Development  Client Relationship Management  Negotiations Cross-functional Coordination corporate communication PROFESSIONAL EXPERIENCE July 1998 – March 2005 Senior Marketing Officer •Explored new business opportunities, visited corporate sector,MNCs,PSUs to initiate tie-ups, empanelment and developed business alliances.Write corporate empanelment proposals for new business tie-ups.Managed Existing Key Accounts for business development &credit collections. •Coordinated and organized the visits of Diplomats&International Delegations;managed visits of Senior Officials and bureaucrats from empanelled corporate sector & Ministries. •Liaisoned with Diplomatic Missions including visits to Embassies/High Commissions,initiate referral procedure and tie-ups,as well as foster the client/customers relation. •Managed the Corporate Website,reviewed the Website for Contents,design relevance and updated the information;Coordinated with the vendor for the same. •Interacted with different departments(in-house)within the organization to ensure client requirements,to organize the events, symposiums and to publish the marketing collaterals. •Coordinated with the publication of the News letter.Liaised with the Printing and Design agencies,Schedule the designing,publication,production of the Marketing Collaterals(Brochures,Corporate profile,Corporate film &catalogues). •Coordinated with Ministry of Health & Quality of Life of Mauritius for business development activities; liasoned with media and press for providing the information and preview of the hospital and its services. Developed a competitive business development ,marketing strategies,uncovering/ creating new opportunities,identifying dynamic and flexible. •Shouldered the responsibility of proposing business plan;instrumental in planning &developing appropriate marketing strategy to get the product noticed. •Handled sales and marketing operations,product promotion and product awareness activities;ensured accomplishment of set business targets. •Organized Symposium,Conferences,CMEs,Health talks & coordinated with the PR firms and external agencies for the same.Represented the presence of organization in events like Perfect Health Mela(orgzd by Heart Care Foundation of India) and GSICONs(orgzd by Geriatric Society of India). •Organized marketing and promotional activities along with designing,developing and updating Corporate Profile in liaison with PR firms. •Developed and administered Marketing database(Corporate,MNCs,PSUs,Diplomatic Missions)including prospective clients’ information,contact details & mailing list application


EMPLOYMENT:

batra hospital & Medical Research Centre

Sr.Marketing Officer
1998 - 2005

EDUCATION:

Amity Business School ( Amity School of Distance Learning )

PGDM -- MARKETING and INTERNATIONAL BUSINESS
2002 - 2005

DELHI UNIVERSITY

B.A. ( HONS .) ENGLISH
1992 - 1995
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WORK HISTORY
No Work History!
SKILLS
Newsletters
5
Email Handling
9
Customer Service
9
Marketing
9
Lead Generation
8
Sales Letters
9
Business Plans
8
Report Writing
8
Sales Writing
8
Telephone Handling
10
Proposal Writing
9
Freelance Marketing
9
Telemarketing
9
Email Marketing
9
Branding
9

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