Experienced Branding Design & Ideas Professional
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I am a multi-talented creative professional - trained in art, and proficient in branding, ideating and writing. I have done award-winning work in ad agencies and now work independently in Branding and Retail Design with companies like Jetair and Shoppers Stop. I also have experience in content writing and copywriting and have co-edited a book.
Creative Supervisor - Art
2000 - 2003
I was initiated into ‘Thompson Total Branding’ and largely objective advertising. The key accounts I worked on: • Standard Chartered Bank • DeBeers • Kelloggs • Air India • Good Knight • Unilever (Pond's) • Hindustan Petroleum • VIP Luggage • Philips
Speer - An O&M Company
Creative Group Head
1993 - 2000
Besides being resolute in coming up with excellent creative communication, my responsibilities also included leading a team of Junior Art Directors and inspiring them to strive for creative excellence and deliver it on time. Won a bunch of awards at Speer. The key accounts I worked on: • Tata Press Yellow Pages • Nivea Visage (Fairness Cream) • Monginis • Borosil (Glassware) • Dinshaw's Ice Cream • Hidesign (Leather Boutique) • Mountain Mist Tea • Airbus • Overnite Express Limited • ABB • Icelings (Party Time Ice)
Junior Art Director
1992 - 1993
Worked on brands like Holiday Inn (Bombay), Rover Pens, Arihant Playground Equipment & Revival Restaurant. Besides creating ad campaigns, I also did some award-winning exhibition design projects.